Discover thrilling 4K HDR with the Sony BRAVIA High Dynamic Range (HDR) KD-50X72K.
Pictures come vividly to life on the KD-50X72K TV, immersing you in the drama and excitement of movies, TV shows, and games. Supporting a variety of HDR formats, it brings the best of 4K from disc, broadcasting, or streaming into your home.
Featuring a wider colour palette than conventional televisions, you’ll have access to over a billion colours in high definition, thanks to our stunning, true-to-life TRILUMINOS Display.
Using full digital processing to optimise the colour and contrast so you can enjoy beautifully detailed scenes, our BRAVIA ENGINE is the power behind this incredible TV.
Design-wise, the KD-50X72K features a narrow bezel to place all emphasis on what’s important – the picture – as well as a Slim Blade Stand to suit any interior.
Command your TV using your voice! Simply press the button on your remote and you can find content faster than ever before – ask your Google Assistant to find a specific title, search by genre…you can even ask for personalised recommendations, keep up with the latest football scores, control your other smart home devices, and more.
Access 400,000+ movies and shows, play music and games, add the apps you use most, and more, with this Android TV™.
Want to stream content from your smartphone, tablet, or laptop, straight to the TV? Chromecast built-in™ will let you do just that!
You can even store your favourite TV shows on an external USB hard disk drive to enjoy whenever you want. USB HDD REC allows one-touch and timer recording of a digital broadcast - simply press REC to start recording and it will automatically stop at the end of the programme.
Please note we are only able to offer Installation within a 20 mile radius of our store in Christchurch. If we are able to offer installation for your chosen product, you will be presented with options at the checkout stage. If you have any questions about our installation services please call 01202 484411 or visit us in store.
The delivery service used will depend on your location. If you live within 20miles of our showroom the delivery is likely to be carried out by our own installation team. If you have opted for free delivery then the item will be put in the ground floor room of your choice in its packaging. For orders to be delivered outside this area we use a variety of couriers dependent on weight. For smaller items we use DPD and Royal Mail. Larger items are delivered by the manufacturer directly, or on a pallet to your door.
Any order is subject to acceptance by Purewell Electrical, and following the receipt of any order we will send a detailed acknowledgement of all items ordered, though this is not an order acceptance. The offer will have been accepted, and the contract binding, once payment has been received by Purewell Electrical, and you have received a confirmation email confirming the item has been dispatched. Orders are not accepted until we have taken payment and confirmed shipment. If an order placed is not in stock you will be notified, and may cancel your order at any time and receive a full refund. If we inform you that we are unable to accept your order then we will arrange a full refund if payment has been received.
We display our stock availability on our website giving you an indication of when you can have an item delivered. This is an estimate of availability and not a binding contract for the delivery time. Where we display the earliest available delivery day prior to the checkout, postcode restrictions may apply and every order is subject to manual review by our sales team to confirm availability. To get the most accurate delivery dates available we recommend that you speak to a member of our sales team.
Please note that Purewell is both an online and offline retailer. We do our best to fulfill both channels evenly, however, we must highlight the difference between in store and online availability. Where a product is listed “in stock” this means that the product is available to order and is not necessarily in stock in our Christchurch store but may be in stock in our central warehouse in Andover or in stock with one of our suppliers. If an item is in our store it should display the message "on display in store".
We list thousands of products on our website and so we have to rely on a computer system for our stock control. Computers are better than people at this stuff on a big scale but even they occasionally get it wrong. If we get this wrong we will tell you as soon as we know and we will try to sort it out for you.
Orders placed on Saturdays, Sundays and Bank Holidays or after 2pm on Fridays may not be processed until the next working day.
We are unable to leave items if nobody is at the delivery address to receive / sign for the delivery and we are unable to leave items at an alternative address if you are not in. Our 2 man delivery team will contact you on the morning of your delivery to confirm a timeslot. If following this confirmation our 2 man delivery team are unable to deliver the item through no fault of Purewell a failed delivery surcharge may be levied. Items which are rejected for no good reason may incur a restocking fee.
Depending on the courier, we may not be able to offer a time specific delivery service. Our delivery service is either undertaken by our own staff, DPD, Panther or Royal Mail for smaller items. All courier deliveries require a signature.
Delivery is available for selected items throughout the UK, and our standard delivery is usually within 5 working days of purchase (or up to 7 days delivery service for non-UK mainland locations and parts of Scotland) for all in stock items. Next day delivery is available depending on stock holding and has a daily cut off of 2pm (any items ordered after 2pm will be dispatched the following working day, and delivered the working day after). Next day delivery is to UK mainland addresses where available and excludes non-UK mainland locations and parts of Scotland.
All deliveries will be to the door only and you may be required to assist the driver if necessary. Standard delivery is usually only to the front door or an easily accessible garage or outbuilding, although it is possible that some drivers will be able to take the product to a specific room though this is not normally part of their contract, unless a Delivery & Unpack service or Installation service has been selected. All items (excluding ex-display) will be delivered to the desired location in their original packaging. If the item needs to be unpackaged to be delivered to its final location, Purewell will not accept liability for any damage caused to the purchased item or the customer’s property.
We aim to deliver all goods on the date advised, however from time to time situations outside of our control may arise, resulting in delivery not taking place on the advised day. In such instances Purewell Electrical cannot accept any responsibility for loss of earnings/time, and do not provide compensation for delays in transit. We will do our best to keep you notified of any issues at all times.
If you have opted for Click & Collect, you will receive an email confirming the item ordered is in stock and ready for collection. When collecting an item you must bring with you: A copy of your order, the card on which the transaction was paid & a form of ID. You are unable to collect in store if you pay via Paypal.
In most cases if the item is available for delivery to the selected postcode (including restricted postcodes) the price will be displayed in the Basket section by the Delivery Estimator. If you receive a message requesting you contact us to arrange delivery
Any items that require shipment to the following postcodes may incur a supplementary delivery charge due to their location. This charge is usually included in the price displayed by the Delivery Estimator in the basket section:
AB30 - AB38, AB44 - AB56, BT - BT, FK17 - FK99, GY - GY, HS1 - HS9, IM - IM, IV1 - IV12, IV14 - IV28, IV30 - IV39, IV40 - IV56, JE - JE, KA27 - KA28, KW - KW, PA20 - PA38, PA41 - PA49, PA60 - PA78, PA80 - PA88, PH15 - PH26, PH30 - PH44, PH49 - PH50, PO30 - PO41, TR21 - TR25 & ZE – ZE.
If you would like more information about delivery to one of the postcodes listed above please call 01202 099768.
Failed Delivery & Installation Charges
Where a pre-arranged agreed day has been given for delivery and we are prevented from delivering the goods due to there being no one at the address, or for any other reasons such as: access restrictions that were not mentioned at point of purchase, goods being rejected for no good reason, an installation being found not be a like-for-like (unless previously agreed), a delivery or installation being requested that has not been pre-agreed and/or paid for, or aggressive or abusive behaviour, you may be liable to pay a failed delivery charge. This also applies if you cancel a delivery after the goods have been loaded onto the van for delivery to you.
If an installation cannot be completed because upon arrival / inspection the work required exceeds the standard installation service or agreed installation service, a failed installation/connection charge may be levied.
Details of failed delivery charges are set out below:
|Failed delivery||Re-delivery||£24.99 per item|
|Cancellation||£49.99 per item|
| Failed installation|
|Re-delivery||50% of connection charge per appliance for re-attempted connection*|
*Services which are carried out by 3rd parties will be charged at full price for any re-delivery or installation services, e.g. gas
Failed installation/connection is only charged as a surcharge if we are carrying out this service on re-delivery. Unless the failed installation/connection is the fault of Purewell, installation/connection are non-refundable.
Once an item has been loaded onto the van any delivery and/or installation charges that have not been carried out (through no fault of Purewell) are non-refundable.
Charges may be either applied as a surcharge where required or will be deducted from any refund. A re-stocking fee may also apply for any returned item that is no longer in a brand new condition.
For certain items deliveries will be carried out by one of our approved suppliers. In addition to Purewell’s standard delivery terms the suppliers own terms may also apply. For further information, see below:
Fisher & Paykel Delivery Terms
Fisher & Paykel Appliances Ltd will deliver products to a home address in all areas of mainland United Kingdom, excluding Northern Ireland, subject to the terms, conditions and charges set out below.
Home deliveries for all products (excluding products listed below) will be charged at £85 plus VAT.
RF540ADUSX, RF610ADX, RF610ADW. RX611DUX, RX628DX, RX628DW and OR120DDWGX units will be delivered with an option of free connection to an existing suitable water supply within 1.5 metres of the unit.
RS90AU1 & RS90A1 units will be delivered with an option of free connection to an existing water supply within 1.5 metres of the unit. All delivery charges are for ground floor deliveries, additional charges may apply for non-ground floor deliveries. Home deliveries to offshore locations is at the discretion of Fisher & Paykel Appliances Limited and subject to quotation.
Please contact us for our Delivery & Returns Policy
Please contact us for our Payment & Security policy.